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Who is this webinar suitable for?

This webinar has been designed as a beginners guide for businesses, focused on the subject of Content Marketing.

Overview:

Content marketing is a strategic marketing approach to help you connect with customers and grow your business. This webinar helps you gain an understanding of the subject, as well as exploring target markets and the types of content that you could use to market your business to your audiences.

Agenda:

09:00 – Advantages of content marketing

  • What is content marketing?
  • Advantages of content marketing – understanding the benefits to your business

BREAK / Optional networking time

10:30 – Target markets and your brand

  • Who are you talking to? Discovering your target market
  • What is your brand message and tone of voice?

BREAK / Optional networking time

12:00 – Content marketing platforms

  • Types of content
  • Platforms for presenting your content
  • Developing your content
  • Content Planning

Click here to book your place. 

Please note:

The breaks have been designed to coincide with a change in the webinar’s focus area within the subject of content marketing. You can attend all three sections using the same link, or choose the parts that suit your needs.