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How B2Bs Can Use Social Media Effectively
27th October 2022 @ 8:30 am - 10:30 am
£12How B2Bs Can Use Social Media Effectively
Social Media is ideal for reaching and engaging with prospective customers cost effectively, but many business owners use it sporadically, or delegate ownership to the office junior who ‘gets’ it. These approaches tend to result in a lack of strategy, consistency and hit or miss results.
The benefits of businesses using social media are vast: –
- Attracting customers and gaining feedback
- Increasing revenue by building customer networks and advertising
- Increasing market reach
- Building customer loyalty
Who should attend?
B2B, SME or solo business owners who recognise social media activity is an essential part of their overall marketing plan that should be focused on objectives and results, not just ‘content’.
What will it cover?
- Defining objectives
- Understanding your audience
- How to plan & publish great content
- Measuring results to optimise performance
Parking is available in Campus East Lower car park, College Way, AL8 6DG or why not take the train! Welwyn Garden City train station is about a 5 minute walk to the council offices.