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Willow was founded in 1999 by former Arsenal goalkeeper and TV presenter, Bob Wilson and his wife, Megs, as a lasting memorial to their daughter, Anna, who died of cancer aged 31.
Anna battled her cancer for five years but it was during these years that she, her family and friends, experienced some of their most memorable moments together. Her self named ‘Special Days’ became a focus for quality of time and quality of life, providing a welcome distraction from the challenging realities of living with a serious and life-threatening illness and restoring some normality back into all their lives.
Willow has aimed to replicate the benefits of Anna’s ‘Special Days’ by providing similar positive, motivating and uplifting experiences for other seriously ill young adults.
Willow is the only national charity working with seriously ill young adults aged 16 to 40 to fulfil uplifting and unforgettable Special Days. These Special Days enable them and their families to reconnect and refocus on each other while enjoying an activity of their choosing. A day for them, a day about them and a day that will create memories they will all treasure forever.

For some their Special Day is the opportunity to return some normality to their lives. For others it is the last chance to fulfil a dream. But for all, at what is the most difficult of times, a Special Day is a life-affirming experience that can lift spirits, reunify families and be a source of strength when it’s needed most.
Since we were founded in 1999, Willow has supported almost 19,000 seriously ill young adults.